editor's eye
Design is more than meets the eye...
Five creatives meet five pieces of South African design on a blind date. They go home together and a love story with design unfolds, documented in five individual lookbooks.
Appreciation for design is so often visual. What happens when you remove the sense of sight? We invited five creatives to be our ‘eyes’ – to meet, unwrap and discover design blind. Each locally made piece was carefully chosen to match the eyes’ styles so – naturally – it was love at first sight. The pair went home together and, as they got to know one another, our eyes captured their romance in a visual story. Their lookbooks let us in on their unique points of view and explore why ‘design is more than meets the eye’.
Celeste Jacobs meets Dokter and Misses
We matched writer/editor/photographer/creative Celeste Jacobs with the Mirror O from award-winning multidisciplinary product design company Dokter and Misses.
Yoliswa Mqoco meets Palmy Living
We matched multidisciplinary creative/curator Yoliswa Moleboheng Mqoco with the Samesyn Chair from décor and furniture boutique Palmy Living.
See Yoliswa’s lookbook here…
Hamzeh Alfarahneh meets LIM
We matched fashion design/creative director/multidisciplinary artist Hamzeh Alfarahneh with a Curved Poppy Lamp from contemporary furniture store LIM.
Kelly Fung meets Mia Mélange
We matched fashion and beauty editor/stylist/creative director Kelly Fung with a Liquorice Ottoman from homeware and accessories brand Mia Mélange.
Palesa Kgasane meets Design Afrika & Pichulik
We matched culture writer/curve model/curator Palesa Kgasane with a Kat Shopper, a collab between Design Afrika and Pichulik, and Bindu earrings from Pichulik’s new SS2021 collection ‘Nascent’.
See Palesa’s lookbook here…
2020 has certainly encouraged us to look at the world differently. LOOKBOOK wants to encourage a different way of seeing. We chose these five pieces of beautiful South African design because each had an eye-like design…
From left to right: Curved Poppy Lamp from LIM, Samesyn Chair from Palmy Living, Kat Shopper from Design Afrika x Pichulik, Mirror O from Dokter and Misses, and Liquorice Ottoman from Mia Mélange
